Professional networking is when you build relationships with other professionals both in your career and/or in other closely related fields. A good professional network is a powerful tool that can open doors to new opportunities and accelerate your career growth. By focusing on building relationships and being tactical in maintaining your network, you can significantly increase your chances of growing your career. The following is how you can build a strong professional network.
Start with a Clear Networking Goal
Before you begin to build your professional network, it is important to have a clear goal in mind. Ask yourself why you need to build this network. Are you looking to grow your career or explore new industries? Asking yourself these questions will help you develop a roadmap that will help you target the right professional connections.
Search for People who Can Make a Difference
The secret for successful networking for career growth is about connecting with people who have the capacity to make a difference. Building relationships with people in your industry or people who can be your mentors is crucial. It is important to know that building a professional network is not just about the number of people you connect with, but rather, about the quality of people you bring on board.
Search for Connections Online
Social media platforms such as Facebook, Twitter, and LinkedIn are great tools for building professional networks. You can optimize your profiles by including a professional photo, your current job title, and a well-written bio. It is also important to follow industry leaders on these platforms, join relevant groups, and engage in relevant discussions. This will make you visible to potential connections.
Be Persistent and Consistent
Building a meaningful professional network will take time and effort. You will need to be persistent in your outreach and follow up with new contacts. You can keep the connection through social media, phone calls, or emails. You can also schedule periodic coffee chats or virtual meetings to maintain relationships and demonstrate your commitment to building a solid network.
Join Professional Organizations and Associations
Professional organizations and associations are meant to provide networking and career opportunities and even offer continuing education. Joining these associations can be a great resource to help you meet professionals in your field of expertise, connect with job opportunities, and stay updated on current industry trends.
Be Yourself
Networking is also about being your true self. It is not about pretending to be someone you are not or changing your personality to fit different settings. Show your authentic self, your goals, your passions, and your values. Stay humble and respectful and let your networks like you for who you really are. Let your character speak for you.
Be Strategic and Methodical
To create and maintain professional networks, stay in touch with your contacts regularly, with at least three touchpoints per year. Then, find ways to add value to your connections by sharing articles, insights, or making introductions. This will help to maintain strong relationships.
Attend Virtual Networking Events
Attending virtual networking events is another sure way to meet new contacts and expand your professional network. If you feel less confident about engaging in conversations during virtual meetings, consider joining Toastmasters or the Business Network International to help you feel more confident and comfortable.
Follow Up and Follow Through
Networking is a long-term relationship. To maintain your connections, you will need to follow up and follow through. After the initial contact, it is vital to send a thank-you note, offer your help, or share relevant insights. Keep in touch regularly and update them on your progress. If you promise to do something for them, deliver it on time and with good quality.
Go to Networking Events
Attending networking events is another great way to meet new people and build valuable professional relationships. Be sure to look for events that are related to your industry or field of expertise. While at such events, it is advisable that you consider handing out business cards that have your name and contact details. This will make it easy for new acquaintances to contact you. Also, while at these events, have questions or topics ready for whomever you have decided to approach. It is good to include questions of common, non-business interests like hobbies.
Give More than you Take
In authentic networking, it is more about giving than taking. Offer your time, support, and knowledge without expecting an immediate return. It is not about what you can get, but what you can give. However, do not also hesitate asking for assistance when you need it, and also, do not be afraid to offer your assistance or expertise where you feel it is needed.
Pay it Forward
There are many benefits that come with a strong professional network. As you benefit from these connections, remember to pay it forward by helping others in their networking efforts. If you come across job opportunities, share them with others. Sharing professional advice to those who need it will also strengthen your network and create a culture of mutual assistance.
Final Thoughts on How to Build a Professional Network
Building a strong professional network requires effort, consistency, persistence and genuine engagement. Networking with others in your professional field and other relevant spaces can help boost your expertise and open up avenues to new and exciting opportunities, collaborations, and partnerships. Always remember to express gratitude for the time and advice shared by your connections.